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Oktoberfest, presented by Mercedes Benz of Sugar Land

Saturday, October 7 @ 4:00 pm - 9:00 pm

Bavarian music and dancing. Beer. Authentic German food. Beer. Games and prizes. Beer. We’ve got the perfect (boozy) fall day planned for you.

Save the date for Sugar Land Town Square’s Annual Oktoberfest, presented by Mercedes-Benz of Sugar Land, on Saturday, October 7. You don’t want to miss:

  • Flying Saucer Biergarten featuring 50 different brews
  • Boho Market featuring 60 local makers with vintage and handcrafted goods
  • Main stage entertainment with a mix of traditional and modern tunes, sing-alongs, and dance-alongs
  • Traditional German fare as well as Oktoberfest-inspired dishes by some of your Town Square favorites
  • Oktoberfest games and contests including the Dachshund Dash, Stein Races, Stein Holding Contests, and Bratwurst Eating Contest sponsored by KC’s Dawgs
  • Plus, more special surprises!

Flying Saucer Biergarten tasting packages are $25 if purchased in advance and $30 the day of the event. The package includes a commemorative Oktoberfest taster stein, lanyard, and 10 carefully curated beer tastings. Tasting package quantities are limited and will sell out.

Skip the line! Head to the Flying Saucer Pre-Party on October 6 to grab your tasting card and

glass, and skip the main line the day of Oktoberfest.

Admission to Oktoberfest is $5 per person. Admission is free for children under 12. Event is rain or shine. Tickets are non-refundable.


Entertainment Schedule

4 – 5 PM: Nick & the Hits (Main stage)

5 – 5:30 PM: Texas Legacy Czech Band (Main stage)

5:30 – 6:15 PM: DJ (Biergarten)

6:15 – 7 PM: Nick & the Hits (Main stage)

7 – 7:30 PM: Texas Legacy Czech Band (Main stage)

7:30 – 8 PM: – DJ (Biergarten)

8 – 9 PM: Nick & the Hits (Main stage)


A portion of the proceeds from Oktoberfest will benefit Pints for Prostates, a 501c3 charity.

Pints for Prostates is a grassroots campaign that raises awareness about prostate cancer and the importance of early detection. The group was founded in 2008 after beer journalist Rick Lyke was diagnosed and successfully treated for prostate cancer.


By registering for this event, you are agreeing to receive emails from Sugar Land Town Square about upcoming events and promotions. You can opt out of these emails at any time.


Saturday, October 7
4:00 pm - 9:00 pm
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